Adam holds Bachelor of Engineering (Software) and a Bachelor Arts (Politics) degrees from UNSW (University of New South Wales), is the 2011 Choice Magazine Consumer Activist of the Year and is a recipient of the 2011 UNSW Alumni Graduand Award. He previously worked at Macquarie Bank as a Software Engineer / Analyst in the Fixed Income, Currencies and Commodities Group and at Westpac Institutional Bank as a Senior Software Engineer. Adam led the successful Vodafail consumer activist campaign in 2010-2011, which resulted in nationwide media coverage, an ACMA inquiry and a $1bn network upgrade for Vodafone’s Australian business. In 2012, Adam joined world renowned UNSW Associate Professor Richard Buckland to found openlearning.com, a student centred online learning platform. Over 140,000 students have joined courses, including the first massive open online courses from Australia and Malaysia.